Marketing Manager

Job Title: Marketing ManagerDepartment: MarketingReports To: CEOLocation: Mahmut bey - Bağcılar/ İstanbul.______________About JUDY İNVESTMENTJudy Investment is a company specializing in investment management in the Turkish market, founding companies, and providing financial, legal, and technological consultations to businesses and individuals. The company was founded in 2013 as an electronics import-export company. In 2014, it evolved into a company that inspires ideas and turns them into projects, then joint-stock companies for investment. NOONTEK, a technology-focused company, was the first joint-stock company launched in 2014. In 2020, Judy Investment transitioned into institutional investment by establishing investment funds and acquiring investments from outside of Turkey. Judy Investment played a significant role in developing and establishing numerous investment projects in Turkey, and in helping investors obtain Turkish citizenship. We aspire for Judy Investment to become a leader in investment management and company creation. ______________Objective of the RoleThe Marketing Manager is responsible for developing, implementing, and executing strategic marketing plans to attract potential customers and retain existing ones. The role involves managing marketing campaigns, overseeing branding efforts, and analyzing market trends to maximize the company's market share and profitability.______________Key ResponsibilitiesoDevelop and implement comprehensive marketing strategies aligned with the company’s business objectives.oMonitor and adapt strategies to evolving market trends and customer behaviors.oPlan, execute, and oversee multi-channel marketing campaigns, including digital, social media, email, and traditional advertising.oCoordinate with creative teams to develop compelling content and materials for campaigns.oEnsure consistency in brand messaging across all platforms and marketing initiatives.oOversee brand positioning to enhance brand recognition and loyalty.oConduct market research to identify new opportunities, customer preferences, and competitor activities.oAnalyze campaign performance metrics and use insights to optimize future efforts.oLead, mentor, and manage a team of marketing professionals, ensuring they are motivated and aligned with company goals.oProvide regular feedback and performance evaluations.oDevelop and manage the marketing budget, ensuring cost efficiency and optimal resource allocation.oMonitor spending and report ROI for all marketing activities.oCollaborate with sales, product, and operations teams to ensure alignment in achieving overall company goals.oCommunicate marketing performance updates to senior management.oLeverage SEO, PPC, and social media strategies to drive online visibility and engagement.oStay updated on the latest digital marketing trends and tools.______________Qualifications and Skills•Education: Bachelor’s degree in Marketing, Business Administration, or related field (Master’s degree is a plus).•Experience: Minimum of 5 years in marketing, with at least 2 years in a managerial role.•Technical Skills:oProficiency in digital marketing tools (Google Analytics, SEMrush, Hot jar, Microsoft clarity, experience in email marketing tools, etc.).oStrong command of marketing automation platforms and CRM systems.•Soft Skills:oExcellent leadership and communication skills.oCreative and analytical mindset.oStrong project management and organizational skills.•Languages: Native İn Arabic, Fluent in english and having a good commond in Türkish is preferably.______________Key Performance Indicators (KPIs)•Increase in brand awareness and visibility.•Growth in customer acquisition and retention rates.•ROI on marketing campaigns.•Lead conversion rates.•Performance of digital marketing metrics (e.g., website traffic, social media engagement).______________Work Environment•Office-based with occasional travel for events, trade shows, or client meetings.•Dynamic and collaborative work environment.To Aplay:To apply for this position, please send your CV in PDF format to the email address [email protected] , with the job title "Marketinf Manager" included in the subject line of the email.